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Law & Social Media: Are You Risk-Ready?

When it comes to the legal issues surrounding social channels, many of us can feel at best inadequately prepared, or at worst it’s not in our remit. The latter is, of course, a dangerous attitude to...

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Bringing Our ‘A’ Game To Social Media At The Game Monetization Europe Conference

The gaming industry is one of the fastest developing and, in my humble opinion, the most exciting industries out there. It’s also one of the hardest industries to break into. It’s like a closed group...

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A View From Sweden: Will brands ever become publishing houses?

This week we spoke about Brand Journalism in front of a large audience of marketing and comms managers from firms large and small, including Microsoft and HCL. Several speakers, including our boss of...

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ThinkTank Live EMEA: Interactive infographic

We were the proud Official Social Media Partners at last week’s Holmes Report ThinkTank Live EMEA and SABRE Award events in Barcelona. The LEWIS Pulse team, on behalf of  The Holmes Report, pulled...

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#PR Summit: The Social Stats

Last week the LEWIS team had the privilege of supporting The Holmes Report team at the second Global PR Summit in Miami. The event is a platform for the largest (and the smallest) players to discuss...

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A Quick Guide To Maximizing Marketing Investment At Trade Shows

It’s probably the biggest date on your marketing calendar. Whether it’s Mobile World Congress, CeBIT, CES or a more niche show, every marketer and PR wants to get the most out of the investment, and,...

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The Art of Influencer Relations: Hitting the Bullseye to Create Ripples

Our Influencer Relations roundtable in London this week was attended by an exiting range of international clients and LEWIS staff. This created the opportunity for an international debate with global...

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Content Marketing: Wrap your business in a story

Recently we held a LEWIS marketing event in Bangalore, which focused on the relevance and importance of content marketing. Key members of the corporate communications community attended this round...

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Live Blog From the Holmes Report PR Summit 2014 – In Four Languages

It may or may not be a world record; Guinness simply doesn’t have a chapter on live blogging. Yet. As a partner of the Holmes Report PR Summit 2014 we will be reporting live today, from Miami – in four...

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LeWeb: Making Visual Sense out of the Digital Economy

This week, the international digital innovation conference LeWeb took place in Paris. Belgian blogger and internet fanatic Clo Willaerts was there. In this post she will zoom in on three visual...

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